Meanwhile, while you’re busy writing ads…

hurricane-carter-1999-03-gRemember the 1999 movie, The Hurricane? It’s the story of Rubin ‘Hurricane’ Carter, a champion boxer wrongly convicted for a triple homicide (Bob Dylan also drew attention to the story)

In the movie, there’s a scene where a teenage boy, Lesra, is told ‘sometimes we don’t pick the books we read, they pick us’.
I think there’s a truth to that. Sometimes, ‘our antenna’ on a subject is raised and we seem to be more receptive of stories on a certain topic or issue.

And that brings me to two different pieces of communication that found their way into my day.
The first was a story about R/GA:

Then, a couple of hours later, this video from Cannes:

I’ll let you make the connection.

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